SPEED
TIME TO MARKET
Always up to date! We recognise the newest trends and rapidly add new products to our range of accessories. By always keeping a close eye on technical innovations, we are able to introduce the perfect accessories before you even get your hands on the particular terminal device. How do we get such accurate information in advance? That’s Hama’s little secret!
SPEED IS EVERYTHING
Our monitoring of the market pays off. The case of the Apple iPhone X is a perfect example of how we react quickly to develop innovative, outstanding accessories.
The iPhone X was introduced by Tim Cook on 12/09/2017. Our accessories had already been created and/or ordered by June 2017. This allowed us to deliver our first items to dealers on 06/10. The iPhone X did not go on sale until 03 November. The perfect interplay of market analysis and fast development – that’s what we’re known for!